Here’s a real life lesson on the Viral Whoosh, better than any other dumbass graph pointing to the sky.
1 - Dude1 is dancing on a hill side…
2 - Dude1 is joined by Dude2…
3 - Dude2 encourages Dude3 to join…
4 - Dude4 and Dude5 joins
5 - The Viral Whoosh…. and the movement is made!
Dude1’s are rare indeed, but it’s scary to be the leader. Dude3 is rare too, but it’s a lot less scary and just as important. Dude23 is irrelevant. No bravery points for being part of the mob.
We need more Dude3, they are the Master Crowd Scourers …
So the lesson for a viral whoosh: Find 2 or 3 believers in your viral, people who will encourage others. Another tip is to create a the feeling of mass participation, so that people on the hillside will join your whoosh, the simple words “You are one of 142,574 visits today”
















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